WILDPATH / fictional demonstration

Explore a route idea without mistaking it for a real itinerary.

WILDPATH brings landscape imagery, three fictional route concepts and a sample pace-and-interest planner together.

Demonstration Project — created to show design and delivery capability; not a real client website.

WILDPATH demonstration at desktop width
WILDPATH demonstration at phone width

Actual desktop and phone-width browser captures of this fictional concept.

The brief

Who it is for. What it needs to do.

An outdoor experience website needs to help visitors compare options without confusing inspiration with a confirmed itinerary.

People considering the pace and focus of an outdoor experience.

What we built

  • Nature-travel website concept
  • Illustrated route concepts
  • Local route-mood planner

Inside the concept

What this demo shows.

Options that are easy to compare

Three fictional route concepts introduce different paces and settings.

Preferences carried forward

A route choice connects to the planner, where visitors can add an interest.

A starting point for discussion

The local outline helps organise preferences and identifies details a real provider must confirm.

Our approach

Design around the visitor.

Use landscape imagery to introduce the experience, then give visitors a small set of choices and practical planning questions.

For your business or organisation

Have a similar project in mind?

Tell us who it is for and what you need it to do. We can discuss the scope, price and timing before work begins.

Prepare an enquiry, then choose how to send it. Nothing is sent automatically.

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